Synopsis There is no end to the popular fascination with personality types and the use of their characteristic traits to predict romantic attraction. Enter Helen Fisher and the four-category system she describes in WHY HIM? WHY HER? UNDERSTANDING YOUR PERSONALITY TYPE. Fisher proposes a grid based on data from 40,000 people and the findings from brain chemistry studies: the four quadrants are Explorer, Builder, Director, or Negotiator. Explorers are flexible and have high risk tolerance. Somewhat more cumbersome than "What sign are you?" as an opening gambit, there is at least some psychology, even biology, rather than astrology, behind her scheme.
| Details | | Publication Date: | 2009-01-20 |
| Size | | Length: | 289 pages | | Height: | 9.8 in | | Width: | 6.5 in | | Thickness: | 1.0 in | | Weight: | 18.6 oz |
Publisher's Note Profiles four broad personality types that are determined by brain chemistry to explain why people are attracted to specific partners, counseling readers on how to pursue romantic relationships in accordance with natural compatibilities. 150,000 first printing.
Industry Reviews "For Fisher, it's not just a matter of understanding the science of human behavior but of rescuing our primitive selves from a crumbling marriage culture....Let's worry less about finding and keeping Mr. or Ms. Right and, as Fisher suggests, 'enjoy our freedom to be ourselves.'" (02/14/2009)
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