Track Listing
DISC 1: AN OVERVIEW OF MARKETING & PROMOTION:
1. Background of the Music Industry
2. Your Music or Band Is a Business
3. Introduction to "The Mystery"
4. Promotional Tools to Create Interest
5. Discovering Unique Markets For Your Music
DISC 2: USING BOOKING CONTRACTS & RIDERS TO KEEP SANITY IN YOUR GIGS:
1. "The Mystery" Exposed
2. How to Find the Best Booking Agent
3. How a Booking Contract Keeps "The Mystery" Going
4. Key Components in a Contract Rider
5. Twelve Week Plan to Maximize Turnout at Your Gigs, A
6. How to Negotiate the Best Fee For Your Gig
DISC 3: GENERATING MORE INCOME BY CREATING "THE MYSTERY":
1. Secrets of the Music Industry: Talent Is Not as Important as You Think
2. Using "The Mystery" To Separate Yourself From Other Bands
3. How the Music Industry Launches a New Artist
4. "The Dilemma" For Independent Musicians
5. Four P's of Marketing, The
DISC 4: COSTLY MISTAKES OF INDEPENDENT MUSICIANS:
1. Underselling Yourself or Your Band
2. Assuming That the Venue Knows How to Promote Your Gig
3. Overlooking the Best Tools For Driving up Attendance
4. Misunderstanding What Merchandise Your Fans Will Buy
5. How "The Mystery" Builds Merchandise Sales
DISC 5: PRESS KITS & PROMOTIONAL TOOLS: PART 1:
1. First Impression Is the Only One That Matters, The
2. Purpose and Rationale of a Press Kit, The
3. Key Components in a Press Kit
4. Why Great Photos Are a Must!
5. Choosing a Photographer
DISC 6: PRESS KITS & PROMOTIONAL TOOLS: PART 2:
1. Components of a Bio and How to Write One
2. Use of Quotes and Key Events to Create an Impression
3. Music Samples, Interactive Video, Dvd's
4. Printed Press Kits vs. Epk's (Electronic Press Kits)
5. Every Other Tool Under the Sun
DISC 7: BONUS DISC: CREATING A FOUNDATION FOR YOUR BAND:
1. Information and Tools to Help Create a Foundation For Your Band
2. Bio Writing Worksheet
3. Booking Contract
4. Contract Rider
5. Twelve Week Marketing Guide
| Details | | Distributor: | CLG Distribution | | Recording Type: | Studio | | Recording Mode: | Stereo | | SPAR Code: | n/a |
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![Unveiling the Mystery [Box] by Guy J. Mahmarian (CD, Aug-2007, 7 Discs, Vision Van Gogh)](http://i21.ebayimg.com/05/c/000/77/41/1379_32.JPG "Unveiling the Mystery [Box] by Guy J. Mahmarian (CD, Aug-2007, 7 Discs, Vision Van Gogh)")
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