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The Emarketplace by Warren Raisch (2000, Hardcover, Illustrated) 
The Emarketplace by Warren Raisch (2000, Hardcover, Illustrated)

 
The Emarketplace by Warren Raisch (2000, Hardcover, Illustrated)

Publisher: McGraw-Hill
Publication Date: 2000-12-01
Language: English
Format: Hardcover
ISBN-10: 0071361235
ISBN-13: 9780071361231
Product ID: EPID1680178
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The Emarketplace (Hardcover, 2000)
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The eMarketplace: Strategies for Success in B2B eCommer
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Details
Publication Date:2000-12-01
Edition Description:Illustrated

Size
Length:343 pages
Height:9.0 in
Width:6.3 in
Thickness:1.2 in
Weight:25.6 oz

Publisher's Note
One trillion dollars. That’s what’s at stake in the next few years in business-to-business e-commerce. Research shows that b-to-b spending will soar from $43 billion to over $1 trillion. Meanwhile, in the same span of time, business-to-consumer spending is expected to rise from $7.8 to only $108 billion. That’s what’s in the future for business-to-business electronic commerce, and companies like eSteel and PlasticsNet are already halfway there.
Look no further than this comprehensive guide from two of the most respected professionals in the b-to-b realm. In this book MarchFIRST's Warren Raisch and William Kane, Jr., show readers exactly how to cash in on the e-commerce craze. Drawing from their experience at MarchFIRST, one of the leading Internet b-to-b strategy companies, the authors outline strategies for making your product known. Invaluable case studies of companies who’ve already taken the plunge help readers construct reliable methods and models of operation.

One trillion dollars. That’s what’s at stake in the next few years in business-to-business e-commerce. Research shows that b-to-b spending will soar from $43 billion to over $1 trillion. Meanwhile, in the same span of time, business-to-consumer spending is expected to rise from $7.8 to only $108 billion. That’s what’s in the future for business-to-business electronic commerce, and companies like eSteel and PlasticsNet are already halfway there.
Look no further than this comprehensive guide from two of the most respected professionals in the b-to-b realm. In this book MarchFIRST's Warren Raisch and William Kane, Jr., show readers exactly how to cash in on the e-commerce craze. Drawing from their experience at MarchFIRST, one of the leading Internet b-to-b strategy companies, the authors outline strategies for making your product known. Invaluable case studies of companies who’ve already taken the plunge help readers construct reliable methods and models of operation.

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