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The Business of Gift Baskets by Cynthia McKay (1998, Paperback)
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Author: Cynthia McKay
Publisher: Sixteen Hundred One South Holding
Publication Date: 1998-05-01
Language: English
Format: Paperback
ISBN-10: 0966308301
ISBN-13: 9780966308303
Product ID: EPID583008
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Not a design idea nor instruction bookReview created: 10/26/07
by:
) 
1 of 2 people found this review helpful.
The books is about marketing your business. There are color photos of 8 designs but there is no instructions on how to make designs.
Topics cover:
Targeting your market, building your image, business etiquette, inventory management, marketing and advertising.
There are also samples of order forms, business letters, marketing materials, advertising flyers and press releases.
McKay is the owner of a gift basket franchise. Chatty style of writing. You may find useful tips and information here but there are meatier books by Shirley Frazier.
Topics cover:
Targeting your market, building your image, business etiquette, inventory management, marketing and advertising.
There are also samples of order forms, business letters, marketing materials, advertising flyers and press releases.
McKay is the owner of a gift basket franchise. Chatty style of writing. You may find useful tips and information here but there are meatier books by Shirley Frazier.
Review ID: 10000000004606987
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