Startup by Jerry Kaplan (2001, Hardcover) 
Startup by Jerry Kaplan (2001, Hardcover)

 
Startup by Jerry Kaplan (2001, Hardcover)

Author: Jerry Kaplan
Publisher: Replica Books
Publication Date: 2001-11-01
Language: English
Format: Hardcover
ISBN-10: 0735101418
ISBN-13: 9780735101418
Product ID: EPID1169886
Description: This book tells the story of the author's wild ride in the computer business during the late 1980s. During that time, he assembled a brilliant but fractious team of engineers, software designers, and investors to pioneer the emerging mar...
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Synopsis
This book tells the story of the author's wild ride in the computer business during the late 1980s. During that time, he assembled a brilliant but fractious team of engineers, software designers, and investors to pioneer the emerging market of hand-held computers, operated with a pen instead of a keyboard. Throughout the text, he careens from crisis to crisis without ever losing passion for his revolutionary idea.

Details
Publication Date:2001-11-01

Size
Height:8.5 in
Width:5.5 in
Thickness:1.0 in
Weight:20.0 oz

Publisher's Note
The author offers an insider's account of the cutthroat entrepreneurial environment of Silicon Valley, detailing his struggle to start up a computer company, put together a team of software designers, and bring to market his unique product.

Industry Reviews
"A delectable account of what it's like to try to spin a dream into Silicon Valley gold."
McKendrick

"Entertaining and enlightening....STARTUP is, in a sense, Mr. Kaplan's wry diary of loss of innocence as he journeys into the corporate equivalent of Jurassic Park."
McKendrick

"A riveting, wry and often wise story about what it takes to create and nurture a company."
Eder

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