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Startup by Jerry Kaplan (1995, Hardcover) 
Startup by Jerry Kaplan (1995, Hardcover)

 
Startup by Jerry Kaplan (1995, Hardcover)

Author: Jerry Kaplan
Publisher: Houghton Mifflin
Publication Date: 1995-05-01
Language: English
Format: Hardcover
ISBN-10: 0395711339
ISBN-13: 9780395711330
Product ID: EPID58416
Description: This book tells the story of the author's wild ride in the computer business during the late 1980s. During that time, he assembled a brilliant but fractious team of engineers, software designers, and investors to pioneer the emerging mar...
Portions of this page Copyright 1995 - 2009 Muze Inc. All rights reserved.
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Synopsis
This book tells the story of the author's wild ride in the computer business during the late 1980s. During that time, he assembled a brilliant but fractious team of engineers, software designers, and investors to pioneer the emerging market of hand-held computers, operated with a pen instead of a keyboard. Throughout the text, he careens from crisis to crisis without ever losing passion for his revolutionary idea.

Details
Publication Date:1995-05-01

Size
Length:322 pages
Height:9.3 in
Width:6.5 in
Thickness:1.2 in
Weight:21.6 oz

Publisher's Note
The author offers an insider's account of the cutthroat entrepreneurial environment of Silicon Valley, detailing his struggle to start up a computer company, put together a team of software designers, and bring to market his unique product.

Industry Reviews
"A delectable account of what it's like to try to spin a dream into Silicon Valley gold."
McKendrick

"Entertaining and enlightening....STARTUP is, in a sense, Mr. Kaplan's wry diary of loss of innocence as he journeys into the corporate equivalent of Jurassic Park."
McKendrick

"A riveting, wry and often wise story about what it takes to create and nurture a company."
Eder

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