Synopsis This volume explores the advantages and disadvantages of setting up and running your own accounting operation, shows you how to establish and develop a business plan, how to prospect for new clients, the types of advertising and sales promotion techniques that are successful, the fee to charge and how to collect, how to plan for growth and ultimately, if you so desire, how to buy a business or sell your own business.
| Details | | Publication Date: | 1996-03-01 |
| Size | | Height: | 9.3 in | | Width: | 6.0 in | | Thickness: | 1.2 in | | Weight: | 20.8 oz |
Publisher's Note This Second Edition of Jack Fox's celebrated guide is expanded and updated to reflect the growing importance of personal computers and client prospecting. It's still the only book that tackles every aspect of building a successful accounting business—not just marketing. Fox leads you step-by-step through the crucial early decisions that will shape your business for years to come. He provides an action plan to help you through your first three months—the do-or-die period for any business—and a broader-based plan to guide you for the remainder of the first year. Numerous ready-to-use charts and forms save you lots of legwork and help you jump right into your practice.
This complete and authoritative source enables you to overcome every obstacle to your success—one problem at a time. You'll learn how to: - Develop a business plan.
- Choose a location that will help your business grow.
- Select computer hardware and software that best suit your business needs.
- Make sales calls that leave a lasting, positive impression on clients.
- Recruit and hire staff.
- Decide whether you need a CPA certificate.
- Set fees, time billings, and collect payments without alienating clients.
- Project cash flow.
- Buy or sell an existing practice.
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