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How I Sold a Million Copies of My Software...and How You Can, Too! by Herbert R. Kraft (1997, Paperback) 
How I Sold a Million Copies of My Software...and How You Can, Too! by Herbert R. Kraft (1997, Paperback)

 
How I Sold a Million Copies of My Software...and How You Can, Too! by Herbert R. Kraft (1997, Paperback)

Publisher: Adams Media Corp
Publication Date: 1997-07-01
Language: English
Format: Paperback
ISBN-10: 1558507248
ISBN-13: 9781558507241
Product ID: EPID360165
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Details
Publication Date:1997-07-01

Size
Length:237 pages
Height:9.8 in
Width:8.0 in
Thickness:0.8 in
Weight:16.0 oz

Publisher's Note
Every computer programmer -- from the computer science student to the most talented software developer -- dreams of creating a piece of bestselling software. The financial rewards can be prodigious, the sense of accomplishment like nothing else in the world! But the path from concept to product to market is a treacherous one -- requiring broad expertise in coding, planning, packaging, financing, negotiating, promotion, selling, etc., in order to succeed. How I Sold a Million Copies of My Software is the ultimate insider's guide to striking it rich in the software business, written by an software developer and lawyer who has sold nearly a million and a half copies of his own software creation. It offers practical, pragmatic advice for every step of the process -- along with interviews with dozens of industry insiders who reveal their secrets for avoiding the pitfalls and making the most of their software business opportunities.

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