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SELLING THE WHEEL: Choosing the Be...
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Selling the Wheel by Howard Stevens, Jeff Cox (2000, Hardcover, Illustrated) 
Selling the Wheel by Howard Stevens, Jeff Cox (2000, Hardcover, Illustrated)

 
Selling the Wheel by Howard Stevens, Jeff Cox (2000, Hardcover, Illustrated)

Publisher: Simon & Schuster
Publication Date: 2000-01-01
Language: English
Format: Hardcover
ISBN-10: 068485600X
ISBN-13: 9780684856001
Product ID: EPID337419
Description: This accessible sales management book presents theory and practice as a parable of an ancient man trying to encourage an unenthusiastic audience to recognize the benefits of his invention, the wheel. By defining the strengths and weaknes...
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Synopsis
This accessible sales management book presents theory and practice as a parable of an ancient man trying to encourage an unenthusiastic audience to recognize the benefits of his invention, the wheel. By defining the strengths and weaknesses of four distinct sales personalities, the author argues the merits of developing both sales teams and selling practices by incorporating a variety of styles.

Details
Publication Date:2000-01-01
Edition Description:Illustrated

Size
Length:255 pages
Height:7.0 in
Width:5.8 in
Thickness:0.8 in
Weight:15.2 oz

Publisher's Note
An imaginative approach to teaching sales techniques follows Max, the inventor of the wheel, on an illuminating journey to market to sell his new invention.

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