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Secret Formulas of the Wizard of Ads by Roy H. Williams (1999, Paperback) 
Secret Formulas of the Wizard of Ads by Roy H. Williams (1999, Paperback)

 
Secret Formulas of the Wizard of Ads by Roy H. Williams (1999, Paperback)

Publisher: Bard
Publication Date: 1999-09-01
Language: English
Format: Paperback
ISBN-10: 1885167393
ISBN-13: 9781885167392
Product ID: EPID653771
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Details
Publication Date:1999-09-01

Size
Length:238 pages
Height:10.3 in
Width:7.3 in
Thickness:0.8 in
Weight:16.8 oz

Publisher's Note
People love this straight-talking ad-man from Texas and his powerful stories that shed light on advertising, marketing and success.

The author of "The Wizard Of Ads" offers guidance for putting advertising principles into action--and shows how to write compelling ad copy, price products and services, and formulate a plan for a small business.

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