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Secret Formulas of the Wizard of Ads by Roy H. Williams (1999, Paperback)
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Author: Roy H. Williams
Publisher: Bard
Publication Date: 1999-09-01
Language: English
Format: Paperback
ISBN-10: 1885167393
ISBN-13: 9781885167392
Product ID: EPID653771
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| Details | |
| Publication Date: | 1999-09-01 |
| Size | |
| Length: | 238 pages |
| Height: | 10.3 in |
| Width: | 7.3 in |
| Thickness: | 0.8 in |
| Weight: | 16.8 oz |
Publisher's Note
People love this straight-talking ad-man from Texas and his powerful stories that shed light on advertising, marketing and success.
The author of "The Wizard Of Ads" offers guidance for putting advertising principles into action--and shows how to write compelling ad copy, price products and services, and formulate a plan for a small business.
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