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Planning Health Promotion Programs by Gerjo Kok, Guy S. Parcel, L. Kay Bartholomew, Nell H. Gottlieb (2006, Hardcover) 
Planning Health Promotion Programs by Gerjo Kok, Guy S. Parcel, L. Kay Bartholomew, Nell H. Gottlieb (2006, Hardcover)

 
Planning Health Promotion Programs by Gerjo Kok, Guy S. Parcel, L. Kay Bartholomew, Nell H. Gottlieb (2006, Hardcover)

Publisher: Jossey-Bass Inc Pub
Publication Date: 2006-03-03
Language: English
Format: Hardcover
ISBN-10: 078797899X
ISBN-13: 9780787978990
Product ID: EPID48695402
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Details
Publication Date:2006-03-03

Size
Length:767 pages
Height:9.5 in
Width:7.0 in
Thickness:1.8 in
Weight:50.4 oz

Publisher's Note
This guide to the planning of health promotion programs uses the increasingly popular Intervention Mapping approach, a theory- and evidence-based interactive process that links needs assessment with program planning in a way that adds efficiency and improves outcomes. Students, researchers, faculty, and professionals will appreciate the authors' approach to applying theories of behavior and social change to the design of coherent, practical health education interventions. Written by internationally recognized authorities in Intervention Mapping, the book explains foundations in Intervention Mapping, provides an overview of the role of behavioral science theory in program planning¾including a review of theories and how to assess theories and evidence¾and a step-by-step guide to Intervention Mapping, along with detailed case examples of its application to public health programs. Planning Health Promotion Programs is the second and substantially revised edition of the bestselling resource Intervention Mapping.

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