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The Lenovo Affair by Martha Avery, Zhijun Ling (2006, Hardcover) 
The Lenovo Affair by Martha Avery, Zhijun Ling (2006, Hardcover)

 
The Lenovo Affair by Martha Avery, Zhijun Ling (2006, Hardcover)

Publisher: John Wiley & Sons Inc
Publication Date: 2006-06-23
Language: English
Format: Hardcover
ISBN-10: 0470821930
ISBN-13: 9780470821930
Product ID: EPID50424736
Portions of this page Copyright 1995 - 2009 Muze Inc. All rights reserved.
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Details
Publication Date:2006-06-23

Size
Length:375 pages
Height:9.0 in
Width:6.5 in
Thickness:1.5 in
Weight:24.8 oz

Publisher's Note

The Lenovo Affair details how a small Chinese company founded in 1984 bought IBM’s PC division and became a leader in the global PC market. It looks at how this change will affect the business world and the PC market. With an inside view of politics, business, and technology inside China, this page-turning narrative is a great resource for anyone who wants to learn more about business in China. With China’s economic reach increasing and expanding around the globe, this book offers an insightful look at what’s to come.

Ling Zhijun (Singapore) is a well-known reporter for the People’s Daily (China), based in Singapore. Martha Avery (Boulder, CO) has translated a number of books from Chinese to English. She also travels to China as a business consultant for a large software distributor.

Industry Reviews
"Mr. Ling's impeccably sourced, fly-on-the-wall account of the company's struggles is fascinating."
(06/17/2006)

"[I]n its depiction of China's changing business environment--and the mega-success of one company--the book brims with insight. And it shows, in its methodical way, how differently the Chinese now see themselves, compared with only a few years ago."
(08/01/2006)

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