Launching a Successful Ebay Store by Ron C. Mansfield (2006, Paperback)

There are currently more than 56 million active eBay users. In order to grow, eBay needs a rapidly increasing supply of both sellers and items to sell its members. That is why eBay has been working hard to add listing and selling features like eBay Stores, designed to attract and keep advanced, fulltime professional sellers. And in most cases eBay Stores see an average 25% incremental increase in their sales!

eBay Stores expands the marketplace for sellers by allowing them to create customized shopping destinations to merchandise their items on eBay for a reasonable monthly fee. For buyers, eBay Stores represents a convenient way to access sellers' goods and services. Buyers who shop at eBay Stores are able to make immediate and multiple item purchases for fixed-priced and auction-style items.

Launching a Successful eBay Store offers eBay sellers tips, techniques, best practices and resources necessary to have their items gain high visibility on and off of eBay. You'll find out how to set up a new store, choose what to sell in the store, perform store bookkeeping, manage store inventory, promote the store on and off eBay, purchase eBay keywords and more. It will also show you how to take your selling to the next level, while saving money in the process.