| Details | | Publication Date: | 1986-02-01 |
| Size | | Length: | 153 pages | | Height: | 10.5 in | | Width: | 7.5 in | | Thickness: | 0.5 in | | Weight: | 13.6 oz |
Publisher's Note "Roger Von Oech has won a loyal following around the country."--Business Week. The author of the bestsellingA Whack on the Side of the Headshares his proven techniques for stimulating creativity and innovation.
Roger von Oech takes readers on a guided tour through the four roles of the creative process--Explorer, Artist, Judge, and Warrior--providing exercises, stories, tips, and proven techniques to help them strengthen each creative role.
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