| Details | | Publication Date: | 1999-07-01 |
| Size | | Length: | 692 pages | | Height: | 11.3 in | | Width: | 9.3 in | | Thickness: | 1.0 in | | Weight: | 64.0 oz |
Industry Reviews A text for a first course in international business at the undergraduate or MBA level, focusing on the strategies and structures of international businesses and the implications of international business for firms' various functions. Sections on country factors, the global trade and investment environment, and the global monetary system supplement comprehensive treatment of major theories and the work of theorists including Michael Porter, Robert Reich, and Gary Hamel. Contains chapter summaries, boxes, color diagrams. Annotation copyright Book News, Inc. Portland, Or. Schultz
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