Synopsis A computer programming pioneer criticizes the software industry for relying too much on the skills of its technicians, rather than on leadership and intuitive interface design. After outlining why technology is still prohibitively difficult to use and manage, he tells how to bridge both the technological and communication gaps among computer users, software executives, and technicians.
| Details | | Publication Date: | 1999-04-01 |
| Size | | Length: | 261 pages | | Height: | 9.5 in | | Width: | 6.5 in | | Thickness: | 1.0 in | | Weight: | 24.0 oz |
Publisher's Note The Inmates are Running the Asylum argues that, despite appearances, business executives are simply not the ones in control of the high-tech industry. They have inadvertently put programmers and engineers in charge, leading to products and processes that waste huge amounts of money, squander customer loyalty, and erode competitive advantage. Cooper offers a provocative, insightful and entertaining explanation of how talented people continuously design bad software-based products. More importantly, he uses his own work with companies big and small to show how to harness those talents to create products that will both thrill their users and grow the bottom line.
Industry Reviews "[T]he "inmates" referred to in the title of Alan Cooper's new book are actually software programmers. And they are in control, lamentably, of one of the most important business functions in the world economy, namely the design and production of software. So argues Cooper and persuasively at that....Cooper, who is known in the industry as the father of Visual Basic, argues that there is a reason for all the pain, literal and figurative, that software causes us. And that is in the nature of the software creation process itself." IntellectualCapital.com (05/13/1999)
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