
From paper cups to Big Macs - A Classic Success Story!
Few people know that Ray Kroc was 52 when he opened his first restaurant and within a decade he had completely revolutionized the quick service restaurant industry. It's a good thing he was an excellent story teller too. I recommend this book not only because it's a fascinating, well-told story but you also learn a bit of history along the way about one of the largest industries (today) with a $100+ billion market. Pick up a copy today - you won't regret it!
Review ID: 10000000002544754

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