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Going Negative by Shanto Iyengar, Stephen Ansolabehere (1997, Paperback)
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Author: Shanto Iyengar,Stephen Ansolabehere
Publisher: Free Pr
Publication Date: 1997-08-01
Language: English
Format: Paperback
ISBN-10: 0684837110
ISBN-13: 9780684837116
Product ID: EPID13669
Description: An examination of the campaign advertisements used in recent elections, written by two professors of political science at M.I.T. and U.C.L.A. The authors maintain that the increasingly negative tone of these advertisements has had the e...
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