| Details | | Publication Date: | 1999-11-01 | | Edition Description: | Illustrated |
| Size | | Length: | 295 pages | | Height: | 9.3 in | | Width: | 6.3 in | | Thickness: | 0.5 in | | Weight: | 17.6 oz |
Publisher's Note
Global Airlines presents an overview of the changing scene in the airline industry covering current issues of privatization, de-regulation and the emergence of transnational airlines. One of the leading academic authorities on the industry discusses and interprets topics such as * mergers and alliances * code-sharing, franchising and block spacing * increasing concentration * changing patterns in the configuration of route networks.
Global Airlines surveys airline companies around the world and the services they operate. This second edition includes:
* new material on airline alliances.
* updates to reflect recent developments.
* extended discussions of the major transatlantic alliance galaxies (the Star Alliance, the BA/American group, the KLM/Northwest group and the Delta/Swissair/Sabena group).
* greater space devoted to airports slots issue.
* deeper analysis of customer loyalty schemes and their implications for the future of airline competition.
* revised section on pro and anti-competitive effects of global airline groupings reflecting the intense focus that has been placed on this debate.
* substantial expansion on final chapter to debate the pros and cons of various policy options both for airlines and competition authorities.
* comparisons drawn with developments taking place in other industries, in particular the telecommunications industry.
Draws on author's own research
Completely up-to-date concerned only with current issues
Readers are given a forward-looking analysis of the coming shape of the industry in the next decade.
Industry Reviews
A survey of global airlines and the shifting competitive scene resulting from de-regulation, privatization, and the emergence of transnational airlines. Hanlon (Birmingham Business School) evaluates the new mergers, code sharing, and route networks, examining productivity and profit in an expanding market where marketing schemes and sophisticated computer reservation systems help to shape the future of the industry. Annotation c. by Book News, Inc., Portland, Or.
Reference & Research Book News (09/01/1996)
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