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Essentials of Investments by Alan J. Marcus, Alex Kane, Zvi Bodie (2000, Hardcover) 
Essentials of Investments by Alan J. Marcus, Alex Kane, Zvi Bodie (2000, Hardcover)

 
Essentials of Investments by Alan J. Marcus, Alex Kane, Zvi Bodie (2000, Hardcover)

Publisher: McGraw-Hill College
Publication Date: 2000-07-01
Series: The McGraw-Hill/Irwin Series in Finance, Insurance, and Real Estate
Language: English
Format: Hardcover
ISBN-10: 0072318597
ISBN-13: 9780072318593
Product ID: EPID66906
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Details
Publication Date:2000-07-01
Series:The McGraw-Hill/Irwin Series in Finance, Insurance, and Real Estate

Size
Length:688 pages
Height:10.0 in
Width:8.0 in
Thickness:1.2 in
Weight:52.0 oz

Publisher's Note
The market leader, ESSENTIALS OF INVESTMENTS, 4/E is an undergraduate textbook on investment analysis. The authors have eliminated unnecessary mathematical detail and concentrated on the intuition and insights that will be useful to practitioners throughout their careers as new ideas and challenges emerge from the financial marketplace. ESSENTIALS maintains the theme of asset allocation (authors discuss asset pricing and trading then apply these theories to portfolio planning in real-world securities markets that are governed by risk/return relationships). ESSENTIALS also continues to develop modern topics. The major objective in this revision is to maintain the current level in content and coverage, but work on improving the text's accessibility by enhancing presentation, pedagogy, and design.

Industry Reviews
A thematic textbook on investment analysis, treating all topics within a common framework holding that security markets are nearly efficient, meaning most securities are usually priced appropriately given their risk and return attributes. Suitable for a one- or a two-course sequence in investments. Annotation copyright Book News, Inc. Portland, Or.
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