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Direct from Dell by Catherine Fredman, Michael Dell (2000, Paperback) 
Direct from Dell by Catherine Fredman, Michael Dell (2000, Paperback)

 
Direct from Dell by Catherine Fredman, Michael Dell (2000, Paperback)

Publisher: Harpercollins
Publication Date: 2000-09-01
Language: English
Format: Paperback
ISBN-10: 0887309151
ISBN-13: 9780887309151
Product ID: EPID1697986
Description: In this strategic planning guide, the founder and CEO of Dell Computer shares the history of the influential direct-to-consumer computer manufacturing company and recommends ways to apply his experiences to a variety of industries.
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Synopsis
In this strategic planning guide, the founder and CEO of Dell Computer shares the history of the influential direct-to-consumer computer manufacturing company and recommends ways to apply his experiences to a variety of industries.

Details
Publication Date:2000-09-01

Size
Height:7.8 in
Width:5.3 in
Thickness:0.8 in
Weight:8.0 oz

Publisher's Note

In 1983, Michael Dell, a freshman at the University of Texas at Austin, drove away from his parents' Houston home in a BMW he'd bought selling subscriptions to his hometown newspaper. In the backseat were three personal computers. Today, he is the chairman and CEO of Dell Computer Corporation, a $30 billion company and the second largest manufacturer and marketer of computers in the world.


Founded on a deceptively simple premise-to deliver high-performance computer systems directly to the end user-Dell Computer is the envy of its competition. It has consistently grown at two to three times the industry rate, its stock went up more than 90,000 percent in the last decade, and Dell is now selling more than $35 million worth of systems per day over In Direct from Dell, you will learn


  • why it's better for any business starting out to
  • have too little capital rather than too much

  • why your people pose a greater threat to the health of your business than your competition
  • how you can exploit your competition's weakness by exposing its greatest strength

  • how intergrating your business virtually can make the difference between being quick -and being dead

  • and much more


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