Synopsis In what might be considered an insider's "making of the President, 2008" David Plouffe, who was Barack Obama's campaign manager during the historic run, recounts behind the scenes stories, including the key decisions about how to campaign first against Hillary Clinton, and then against John McCain. Plouffe and the campaign were credited with the savvy combination of grassroots organizing and the use of new technologies, and here he explains why campaigning is probably changed forever as a result.
| Details | | Publication Date: | 2009-11-12 | | Narrated by: | Erik Davies | | Edition Description: | Unabridged |
| Size | | Height: | 5.8 in | | Width: | 5.3 in | | Thickness: | 2.0 in | | Weight: | 15.2 oz |
Publisher's Note The 44th president's campaign manager reveals the strategies that he credits with Obama's successful primary and general elections, explaining how a combination of technology and grassroots organization is revolutionizing politics. Simultaneous.
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