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Assembled in Japan by Simon Partner (1999, Hardcover) 
Assembled in Japan by Simon Partner (1999, Hardcover)

 
Assembled in Japan by Simon Partner (1999, Hardcover)

Publisher: Univ of California Pr
Publication Date: 1999-11-01
Series: A Study of the East Asian Institute, Columbia University
Language: English
Format: Hardcover
ISBN-10: 0520217926
ISBN-13: 9780520217928
Product ID: EPID604087
Description: The scholarly historical account traces the impact of post World War II consumerism on the Japanese electronics industry, and argues that this increasing consumer demand--rather than governmental intervention--triggered the rise of the J...
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Synopsis
The scholarly historical account traces the impact of post World War II consumerism on the Japanese electronics industry, and argues that this increasing consumer demand--rather than governmental intervention--triggered the rise of the Japanese megacorporations, including Sony and Toshiba.

Details
Publication Date:1999-11-01
Series:A Study of the East Asian Institute, Columbia University

Size
Length:303 pages
Height:9.5 in
Width:6.5 in
Thickness:1.2 in
Weight:22.4 oz

Industry Reviews
"A wonderfully readable book...."
Times Literary Supplement - Ronald Dore

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